Under the epidemic situation, the foreign trade e-commerce industry is developing rapidly. According to the data analysis of the U.S. Department of Commerce, the sales of e-commerce in the United States will increase by more than 12% year-on-year in 2020. The current epidemic situation is not over, and the sales of the foreign trade e-commerce industry are still on the rise. The website is very important to the business of the foreign trade industry. Many companies will choose to rent Hong Kong servers to deploy e-commerce websites and provide business services to global users. In order to improve their order performance, renting a reliable and easy-to-use Hong Kong server is the first step. The editor summarizes the precautions for deploying foreign trade e-commerce websites for your reference.

1. View/Test Website

At the end of the year, review the past statistical data regularly, and then continue to learn the lessons from the data to draw a better annual plan for the website. Ensure that there will be a surge in traffic during festivals, shopping festivals and other activities. In order to ensure that the Hong Kong server and website can handle these traffic well, you can test the load capacity of the server in advance, and you can use Jmeter, Loader.io and other tools to test your website. Before the peak traffic season, upgrade the Hong Kong server bandwidth in time to be ready to deal with sudden high traffic at any time. You can also use tools like Pingdom to monitor website uptime to avoid crashes.

2. Optimize your website speed

Generally, 40% of visitors will abandon a website that takes more than 3 seconds to visit. When the website page is delayed by 1 second, every 1 second will reduce the conversion rate of the site by 7%. Improving the access speed of the website is conducive to the sales of business orders on the site. Through Google The PageSpeed ​​insights tool can test the speed of the website, and also get some website optimization suggestions. In addition, you can also improve website access speed by using high-performance Hong Kong servers, optimizing images, clearing browser cache, and enabling compression.

3. Make big changes now

If it is necessary to replace servers, build a new website layout, migrate e-commerce platforms, etc., it should be completed before the traffic peak. With the increase of daily traffic sales, Hong Kong servers may suffer from hardware failures, technical problems, slowdown, etc., which may lead to website losses. It is recommended to complete these major changes before the traffic peak, and test in advance to meet the traffic peak with the best website operation status.

4. Protect website data

The website data stores a lot of user privacy data. The deployment of an SSL certificate on the website can display a variety of trust badges on the website, making visitors more at ease. The security of the Hong Kong server should also be paid attention to, and it is better to consult the Hong Kong server supplier to see if they have emergency plans to defend against attacks. Can the defense be upgraded to avoid website crashes during periods of high traffic and high transactions.

The above are the precautions for deploying foreign trade websites with Hong Kong hosts. Website security is a long-term task that requires attention. If you need to operate a website, you can rent our server to improve the security, stability and high-speed network environment for you! 7*24*365h to protect your server security.